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Digital Seen Surpassing TV in Capturing Our Time
Study Details
- Authors
- Elise Hu
- Published
- 08/04/2013
- Citation
- Hu, Elise. 2013. Digital seen surpassing TV in capturing our time. National Public Radio (August 4): http://www.npr.org/blogs/alltechconsidered/2013/08/04/208353200/digital-seen-surpassing-tv-in-capturing-our-time
It’s finally happening, folks. This year, the average time Americans spend with digital media each day will surpass traditional TV viewing time. That’s according to eMarketer’s latest estimate of media consumption among adults. The average adult will spend more than five hours per day online and on non-voice mobile activities (read: texting, apps, games). That’s compared to an average four hours and 31 minutes each day of TV watching.