Advisory Board
Rob Balucas
Paratriathlete
Chief Creative Catalyst
babaLucas Creative
Rob has built digital storefronts for 100+ brands through his business, babaLucas Creative. A former Fortune 500 marketer turned web designer with dangerous development skills, he currently advises clients on AI implementation in their online presence.
A casual triathlete, after a 2015 spinal cord injury he vowed to return to triathlon and competed in 3 races that first year back. He has gone on to become a 3x IRONMAN World Championship qualifier and has raced Boston, Chicago, and multiple LA Marathons.
He gives talks on endurance and resilience, advocating that you decide your life experience regardless of the events.